Secure blockchain platform for managing and verifying digital health credentials across EU healthcare systems. Targets providers and patients with GDPR-compliant data sharing and verification.
HealthPass Pro addresses the fragmented EU healthcare landscape with a blockchain-based solution for secure credential management. By enabling GDPR-compliant sharing of vaccination records and medical history between providers, it solves critical interoperability challenges while putting patients in control of their health data.
Core functionality
Blockchain platform for creating, storing, and verifying digital health credentials. Enables secure sharing of vaccination records and medical history between healthcare providers with features including:
- Encrypted patient data storage
- HIPAA/GDPR-compliant consent management
- QR code verification system
- Provider API integrations
Target user and segment
Primary: EU healthcare providers (hospitals, clinics, pharmacies). Secondary: Frequent travelers, corporate wellness programs, and elderly patients. Initial focus on DACH region (Germany, Austria, Switzerland).
Recommended tech stack
- Ethereum for credential verification
- IPFS for encrypted storage
- React.js frontend + Node.js backend
- PostgreSQL database
- Compliance tools: Truffle Suite + ONT ID
Estimated MVP hours and costs
Total development hours: 1,150
Cost breakdown at €100/hour:
- Development: €85,000 (850h)
- Design: €12,000 (120h)
- Compliance: €18,000 (180h)
Total MVP cost: €115,000
SWOT-analysis
- Strengths: Regulatory alignment (EU Digital Identity Framework), blockchain immutability, cross-border compatibility
- Weaknesses: Healthcare provider onboarding friction, biometric data sensitivity
- Opportunities: Airline/venue partnerships, occupational health expansion
- Threats: EHR vendors adding features, national digital ID initiatives
First 1000 customers strategy
Acquisition channels:
- Direct sales to hospital chains (€50k budget)
- Pharmacy partnerships (€30k integration subsidies)
- Travel clinic co-marketing (15% revenue share)
- LinkedIn targeted ads (€100 CPA)
Conversion targets: 500 providers @ €200/month + 500 enterprise patients @ €5/month
Target CAC: €180
Total acquisition budget: €180,000
Monetization
Business model: B2B SaaS with usage-based pricing
Pricing structure:
- Providers: €250/month base + €0.20 per verification
- Patients: Freemium basic / €3/month premium
- API access: €0.05 per call
Break-even: Requires €212,500 MRR (850 paying providers)
Projected at 18 months post-launch
Core team (6 FTE): CEO, CTO, 2 developers, compliance officer, sales lead
Monthly burn: €35,000 avg
Market positioning and competitors
Market size: €4.2B EU digital health credentials (22% CAGR)
Competitors: Civic Health (US), Verifiable (UK), national solutions like Germany’s gematik
Differentiation: Cross-border compliance specialization + patient-controlled data
Sales strategy: Hospital network pilots + EU digital health grants
Micro-niches: Expatriate healthcare, clinical trial verification, medical tourism
